$TSLA expands Magic Dock Superchargers for non-Tesla electric cars in the US!
— Ayden Miller (@AydenMMiller) September 27, 2023
Tesla has made another rare expansion of its Magic Dock Superchargers for non-Tesla electric cars in North America.
The deployment is still very limited, but Tesla has now expanded from the coasts and… pic.twitter.com/UA0FivXwak
European Success and North American Challenges
In Europe, Tesla has successfully opened hundreds of Supercharger stations for non-Tesla EVs due to the use of standardized connectors. However, in North America, Tesla faced challenges as it used its proprietary connector instead of the standard CCS connector used by other EV manufacturers.
Introducing the "Magic Dock" Solution
To address the issue in North America, Tesla introduced a technology called "Magic Dock" earlier this year. It acts as a new receiver for the Tesla charge connector at Supercharger stations and can be disconnected to serve as a NACS to CCS adapter.
Limited Initial Deployment
In February, Tesla launched the new Supercharger stations with Magic Dock adapters at select locations in New York and California. However, there was a halt in deploying these stations, possibly due to the transition to the NACS connector.
Resuming Expansion and New Station Locations
Last month, Tesla expanded its Magic Dock Superchargers to Texas, marking the first new station in months. Now, Tesla has added several more new stations in Utah, Colorado, Michigan, and Washington State, indicating a continued investment in this solution.
Maximizing Opportunities and Incentives
Tesla's decision to expand the Supercharger network with Magic Dock adapters could be driven by maximizing incentives that require stations to have CCS connectors or be accessible to multiple automakers. By investing in this solution, Tesla ensures it doesn't miss out on potential revenue opportunities.
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